Cape Town - Over half a million domestic holidaymakers are expected to make their way to KwaZulu-Natal for the Easter school holiday period.
This is according to KZN tourism, saying they also expect to attract around 65 000 international travellers from mainly the United Kingdom, Germany, United States of America, France, Netherlands and India.
"The two-week season," they say "is expected to generate over R675 million for the economy of the province from both domestic and international travellers."
According to Tourism KwaZulu-Natal CEO Ndabo Khoza, the province is expecting a steep rise in international tourists considering new airlines routes connecting the globe directly to King Shaka International Airport.
"We are projecting an increase of 18.7 % on our international arrivals," Khoza says.
The main domestic market for the province's tourism hails from Gauteng and the other inland provinces, where holidaymakers are keen to enjoy the last days of summer ahead of the winter season.
To safely welcome this market, TKZN has joined forces with KZN Liquor Authority, Department of Health, Sanral, South African Police Services, Road Accident Fun, Road Traffic Inspectorate and many others as part of a multi-stakeholder campaign to promote KZN as a safe destination during the season.
The “Driver Wellness Easter campaign” kick started at Port Edwards on Tuesday, 11 April 2017 will be followed by smaller activations on the N3 Southbound on 14 and 15 April 2017.
Anticipating the high volume traffic heading out of Gauteng this weekend, transport officials in Gauteng will conduct road safety education, awareness and law enforcement activities at Wanderers taxi rank in the Johannesburg CBD on Wednesday, 12 April.
The rank is one of the busiest in the country, serving as a daily departure and arrival point for thousands of South Africans.
It is the base for taxis operating across Southern Africa to countries such as Malawi, Swaziland, Maputo, Botswana, Namibia and Lesotho, as well as domestic operators of long distance destinations, which travel to all provinces in the country.
Transport Minister Joe Maswanganyi and his deputy, Sindisiwe Chikunga's visit forms part of the Department of Transport’s 2017 Easter Road Safety Campaign.
“The aim of the Minister and Deputy Minister’s visit is to drive road safety education, awareness and enforcement ahead of the long weekend," the Department of Transport says.
Their activities will focus on passengers, specifically on their role of being alert, active participants throughout their journey and watch out for symptoms of fatigue on their drivers.
“The passenger’s role is to ensure that the driver does not use the mobile phone and does not take alcohol whilst driving,” they say.
What to get up to in KZN this Easter
Being one of four coastal provinces in SA, KwaZulu-Natal remains a firm favourite with holidaymakers and it continues to be a great value-for-money destination that offers excellent service and activities suitable for the whole family.
For the scoop on all the entertainment in and around Durban, we've lined up the very best for the next two weeks... Check out: SA Insider Guide: Easter school holidays in Durban
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