Inclusive tourism: Uber rolls out sign language tool

2017-10-12 13:37 - Unathi Nkanjeni
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Cape Town - Global transportation network company, Uber has launched a new tool to teach users how to sign simple phrases in American sign language for better communication with drivers who are deaf or hard of hearing. 

According to Uber, the latest feature ubersignlanguage.com is an extension of an outreach effort launched by the company in 2015 to recruit more drivers who are deaf. 

ALSO SEE: UberASSIST finally launched in Johannesburg, catering for riders with special access needs

Uber says the company believes in technology’s power to bring people together and create opportunities where they didn’t exist before, and it is excited to take another step forward by giving riders the tools needed to connect with drivers who are deaf or hard of hearing.

"Actions mean more than words, and it is exciting to create new and meaningful ways for people to earn money and connect, regardless of how they communicate," says Uber. "We hope this small update will contribute to a much larger conversation between riders and drivers around the world."

How Uber sign language works

When you're requesting a ride, you'll see a special card in your feed. 
Once you tap on it, it will show you a page where you can select the phrases you want to learn, including basics like “Hello” and “Thank You,” and even learn how to spell out your name. 
Once you do so, you'll get a gif with the words you typed in so you can spell them out.

Other recent Uber updates

Committed to providing safe and reliable transportation, Uber introduced two new product inclusions for its ride-sharing service, which it says places safety as one of its highest priorities.

The two products are centred on additional insurance and claims both for Uber users as well as third-parties.

Uber has also teamed up with Travelstart to give passengers booking flights with Travelstart a 50% off their next two Uber rides either to or from the airport. 

ALSO SEE: New uber rating system: A reminder that respect is important

Added to this, the global transportation network company introduced Uber gift cards in stores across SA. Available in R100 and R200 amounts for ride fees or UberEATS, and if the fee is less than the value on the card, the remaining amount can be used on the next ride or EATS purchase.

And while behaviour means everything to the company, Uber also made a couple of changes to its rating system. The new rating changes include greater surveillance in uberPOOL evaluations and a quick way for riders to consistently see their own 5-star rating.

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